Rodrigo Herbage is 34 years old and lives in Santiago, Chile. He has been involved in music since a very young age and is the director of Sello Fisura, a record label dedicated to promoting contemporary alternative music, where they release bands such as: Chini.png, Asia Menor, Dolorio & los Tunantes, Confío en tus Amigos, Columpios al Suelo, Maifersoni, Martina Montaldo, Las Mairinas, Juan Desordenado, ASMRBRUJO, Silabario, among others. He also produces live concerts at venues such as Centro Cultural Rojas Magallanes, Blondie, M100, GAM, Centro Arte Alameda, among other venues throughout Chile.
Lately, he has served as Tour Manager/Booker for bands from the Fisura catalog on tours throughout Chile (Temuco, Valdivia, Puerto Montt, Concepción, Valparaíso, Santiago, and La Serena) and abroad (Argentina, Mexico, and the United States), highlighting Chini.png's performance at Lollapalooza Chile 2023. Primavera Fauna 2024, Festival REC 2025, and his visit to the renowned KEXP studio in Seattle, Washington; also noteworthy is Asia Menor's Mexico Tour (Mexico City, Puebla, Monterrey, Tijuana, and Guadalajara). He has participated in markets such as PrimaveraPro 2025 - Barcelona, Spain; El Sonido Live! 2023 KEXP - Seattle, USA; Fluvial 2016, 2022, 2023, and 2024 - Valdivia, Chile.