About
Founded in 2010 by Daniel Colling and Fernando Ladeiro-Marques, following a “test” edition held in 2009 during the Printemps de Bourges festival, MaMA Music & Convention offers an event concept that is unique in France.
From its inception, MaMA—the Contemporary Music Market—has established itself as a premier event for industry professionals. By offering a wide range of activities tailored specifically to them, it fosters dialogue, connections, and networking within the music industry. At the same time, MaMA opens its doors to the general public with a concert program taking over the iconic neighborhoods of Pigalle and Montmartre. For three evenings, these iconic neighborhoods come alive to the rhythm of the festival, which takes over numerous performance venues and unique locations, creating a distinctive space for connection and sharing that brings together both professionals and music lovers from the French and international scenes.
This year, MaMA returns from Wednesday, October 14, to Friday, October 16, 2026.
The 2025 Edition by the Numbers
Convention
Throughout the day, MaMA Music & Convention offers a rich and dynamic program designed exclusively for music industry professionals. Conferences, panel discussions, workshops, speed meetings, and numerous networking opportunities are scheduled back-to-back to encourage dialogue and foster new connections.
Led by experts from the music industry and related fields—sociologists, economists, researchers, and many others—the MaMA Grand Debates explore the major issues shaping the music industry today: developments in copyright and related rights, new sources of funding, the rise of artificial intelligence, as well as issues related to the international promotion of artists and the global challenges facing the industry.
In addition to these issues specific to the music industry, MaMA also addresses major societal issues, the evolution of which impacts the entire sector, both in France and internationally. Gender equality, the environmental transition, and physical and mental health: these are all essential topics that fuel meaningful and forward-looking discussions.
MaMA Invent
- Several conferences on innovation and its implications for the sector
- 20 food stalls open every day
- CosyLab: A relaxed space for discussing new ways of listening to music and the latest trends
- 20 workshops and demo pitches
Music
The festival’s evening events, open to both industry professionals and the general public, transform Pigalle into a vast urban musical journey. For three nights, a dozen venues buzz with the energy of over 150 concerts and showcases, featuring both emerging artists and established talents from France and beyond. Amid this whirlwind of sound, every attendee can discover new gems while catching up with their favorite artists in venues with unique and captivating atmospheres.
Developed in close collaboration with industry professionals, MaMA’s lineup strikes the perfect balance between discovery and enjoyment. It appeals equally to those curious about new music and to enthusiasts seeking memorable performances. A true celebration of music, the festival invites you to be surprised by daring artists while enjoying performances by established musicians.