Camilo Parra is the Founder and CEO of Flora Music, which he founded in mid-2018 in Bogota. In 2019 produced the concert of Lenny Kravitz and Marco Antonio Solis at the Movistar Arena, a remodeled venue to become one of the main events centers in Colombia with a capacity of 12.000 attendees. It also did the shows of The Offspring & Bad Religion, Primus, Ballet of Rusia, Herbie Hancock, Raphael, and Boris Brejcha, others events in smaller venues, among many others