Ticketing: dynamic pricing, the black market, resale platforms... what are the prospects for concert accessibility?

Long seen as a simple logistical tool, ticketing has become a strategic lever for players in the performing arts. On the sales side, predictive algorithms, targeting and the sometimes invisible collection of audience data are now essential marketing tools. At the same time, between illicit resale and dynamic pricing, the ways in which tickets are bought and sold are becoming increasingly complex, and with them the conditions of public access to events. At a time when the booking experience is becoming as decisive as the performance itself, what are the effects of these changes on audiences, business models and the balance between live music players? How can cultural accessibility be guaranteed without hampering innovation and the viability of the sector? This round table offers an overview of the current challenges facing the ticketing industry, from the perspective of the stakeholders in the value chain.