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MaMA Convention 2025: An opening focused on sound and image
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MaMA Convention 2025: An opening focused on sound and image deco-star

June 23, 2025 at 7:54 PM
Written by communication

???? This year's MaMA Convention 2025 gets off to a strong start with a first theme at the heart of the music industry. The focus of this year's program: music for the screen! SynchAudio offers an exclusive listening session followed by a discussion on sound creation for cinema, series and immersive formats. And for fans of hip-hop culture, there's a highlight in the form of a documentary devoted to DJ Mehdi. With meetings, reflections and previews, this edition opens with an inspiring program.

DJ Mehdi: Made in France – Anatomy of a Prodigy

Awarded a Victoire de la Musique for best audiovisual creation, the documentary series DJ Mehdi: Made in France has revolutionized the codes of musical documentaries in France. Through its artistic ambition, powerful and immersive narration, and the richness of its soundtrack—mixing iconic tracks and original compositions specially created for the film—this work marks a major turning point in the genre.

During an exceptional session, the main creators of this critically acclaimed project will share behind-the-scenes insights into its creation. They will discuss the narrative choices, the organic link between music and image, and how DJ Mehdi's musical legacy was celebrated, reinvented, and magnified on screen.

A unique moment to delve into the alchemy between documentary and music, and to understand how Made in France captured the soul of an emblematic artist while reinventing the forms of audiovisual storytelling.

WITH:

????Thibautde Longeville (director - Ultra Magnetic / 360 CREATIVE), 

????FloreBiet (producer - Ultra Magnetic / 360 CREATIVE), 

????ThomasRoussel (original music composer), 

???? Camille Baron (program manager, Arte)


Behind the scenes of sync licensing with SynchAudio and exceptional guests

Join SynchAudio for an immersive listening experience around a selection of carefully chosen tracks, analyzed through the lens of their placement potential in audiovisual works. What makes a track fit perfectly into a scene? What are the artistic, technical, or legal criteria that influence these choices?

At the heart of this reflection: music synchronization, a crucial creative and strategic lever for giving a strong sonic identity to any audiovisual project.

To explore the many facets of music synchronization, a high-level panel will bring together three major figures in the sector:

???? Nora Felder, Emmy Award-winning music supervisor,
???? Farinoush Mostaghimi, recognized expert in synchronization strategy,
???? Pierre-Marie Wudarski, specialist in music rights management.

An engaging session to understand the inner workings of sync licensing and discover what goes on behind the scenes of major musical decisions in film, television series, and advertising.

This is just the beginning, and we look forward to seeing you soon to discover the rest of the 2025 topics and speakers ???? 

More information on our Convention page.

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