Trained at the pirate radio school, I was a radio host and journalist (Oui FM) before working for the written press in the music and audiovisual industries. I have contributed to a number of trade magazines, including Billboard, Ecran Total and Musique Info.
After writing the Guide to Radio for Irma, I was commissioned by the French Ministry of Culture for the Etats Généraux du disque in 1999, before joining the independent label Naïve as head of communications and new media. There, I set up the beginnings of the digital strategy while accompanying the debut of singer Carla Bruni...
I then set up my own structure offering both training and consulting services in artist career management, and content for various internet clients such as Real Networks and Aol.
In the mid-2000s, I contributed to the creation of the Tous Pour La Musique association, focusing on issues concerning the music value chain on the Internet. A frequent speaker at conferences and debates on the impact of the digital revolution on the cultural industries, I have lectured at EAC, IESA and Neoma, and given training courses at CIFAP and Irma. At the same time, I co-founded the startup APIdou, which develops a connected solution for young children aged 3 to 7. APIdou was supported by HEC and the 42 school in Paris and Silicon Valley. Since 2022, I've been working with independent distributor Wiseband as head of strategy and public relations.